Boaz Katz

Boaz Katz is a product designer, currently working and living in Stockholm. For Boaz's newly established studio, Studio Pale Grain was asked to create a static single home page that could be developed later on, yet it would still give a glimpse of the current products in process. We then created a simple scenery with the prototypes under blinking lights in order to use it on a video background for the home page.

Keeping the prototyping process of Boaz with 3D printer in mind, in contrast to dense and straight plastic lines that can be seen on the printed objects, smooth and curved lines were used on the business cards to accompany the finished product style.